Czechia August 2025: Consumer electronics sales expected to increase slightly

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Outlook Overview

In August, consumer electronics sales are expected to grow by 1.9%. The projected month-on-month momentum for this category is 0.6%. By December, the cumulative change is expected to reach 4.2%. The volatility over the three-month forecast period is measured at 0.9, indicating a year-on-year change of 0.1. These figures specifically relate to the consumer electronics segment as reported by Eurostat.

Forecast Plot

Forecast Distribution

The forecast for the consumer electronics sector indicates an 85% probability of increased demand by December 2025. The distribution curve highlights the most likely demand scenarios at its peak, while the tails represent less probable outcomes, illustrating forecast uncertainty. Businesses should leverage this information for strategic planning and risk management, ensuring they are prepared for both expected growth and potential deviations.

Forecast Distribution

Price Elasticity

In the past year in Czechia, the normalized elasticity score saw a year-over-year change of -20%, indicating a slight decrease in market sensitivity. At the same time, the year-over-year volatility of this score decreased by 78%, suggesting a reduction in market fluctuations. These figures are based on a multilevel model incorporating macroeconomic controls, with the price-effect p-value calculated at 0.016. The current market conditions, characterized by reduced sensitivity and volatility, imply that businesses may need to adjust their pricing and promotional strategies to account for a less responsive market environment.

Price Elasticity Plot

Method: Price Elasticity Insights