Switzerland August 2025: Retail demand is expected to decrease by 0.7%

EN  |  FR  |  DE

Outlook Overview

Retail sales are expected to decrease by 0.7% in August. The predicted month-on-month momentum for this category is -0.3%. The cumulative change by December is anticipated to be 1.7%. Volatility over the three-month forecast period was 0.4, indicating a year-on-year change of -1.33%. These figures pertain specifically to the sector as reported by Eurostat.

Forecast Plot

Forecast Distribution

The forecast for the retail sector from June 2025 to December 2025 indicates a 91% probability of increased demand. The distribution curve illustrates forecast uncertainty, with the peak representing the most likely demand levels and the tails indicating less probable outcomes. This suggests a strong confidence in growth, with some variability in the extent of the increase.

Forecast Distribution

Price Elasticity

Switzerland shows a slightly sensitive response to price changes compared to its European counterparts. The year-over-year normalized price-sensitivity score remained unchanged, indicating a slight decrease, while the volatility of this score decreased by 60%, suggesting enhanced stability. These metrics, derived from rolling twelve-month windows, reflect the year-over-year drift and stability of price elasticity. The estimates are based on a hierarchical mixed-effects model that aggregates data across various geographies, resulting in an overall price-effect *p*-value of less than 0.01. This suggests that pricing strategies in Switzerland should consider the relatively stable yet sensitive nature of demand in response to price changes.

Price Elasticity Plot

Method: Price Elasticity Insights